Posted by Mark Lederhos on Tue, Nov 02, 2010 @ 07:53 AM
AD-TECH -- JAVITZ CONVENTION CENTER, NEW YORK – November 3, 2010 - MobileFlows, a leader in providing mobile marketing services via text and multi-media messaging campaigns, announced today at ad-tech in that the company’s on-line Campaign Manager Console will now directly support Text2Screen campaigns.
The new Text2Screen module enables a sponsor to invite mobile phone users to text in messages that can be viewed on a public screen. This application can be used at trade shows, concerts, conferences or any venue where the sponsor wants to engage the audience in an interactive fashion. The module includes a review feature so that sponsors can review and approve messages before they are posted to a public viewing area.
“Text2Screen is used by many of our clients to engage their target audience. With this new module, they can launch these initiatives in moments from their secure authorized account on our web-based dashboard,” said Mark Lederhos, Managing Partner at MobileFlows.
The Mobileflo Campaign Manager Console provides MobileFlows clients with an easy way to log on to their mobile dashboard via the internet and manage all of their mobile marketing campaigns in one central location. In seconds, a user can set up a new campaign, select a keyword and launch a variety of campaign types including auto-responders, subscriptions or voting. They can view the number of people that have opted in or opted out and quickly author and schedule messages.
About MobileFlows
Founded in 2007, MobileFlows provides mobile marketing services via text/media messaging campaigns to businesses and organizations of all sizes. Headquartered in the United States, with offices in Australia, the company works with content publishers, entertainment companies and mobile marketing agencies to rapidly deploy mobile-delivery campaigns that make it easy to send text, pictures, audio, and video files to mobile phones. Mobileflo, the company's flagship service, is a hosted solution that makes it easy to build and manage mobile marketing campaigns. For more information, visit http://www.mobileflows.com/.
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Posted by Mark Lederhos on Tue, Oct 12, 2010 @ 10:18 PM
BOSTON, MA – October 12, 2010 - MobileFlows, a leading provider of mobile marketing services via text messaging campaigns, announced today that the company’s on-line Campaign Manager Tool now provides an even simpler way to set up and monitor mobile voting campaigns.
The Mobileflo Campaign Manager Tool provides MobileFlows clients with an easy way to log on to their mobile dashboard via the internet and manage all of their mobile marketing campaigns in one central location. In seconds, a user can set up a new campaign, select a keyword and launch a variety of campaign types including auto-responders and subscriptions. They can view the number of people that have opted in or opted out and quickly author and schedule messages. They can also monitor and tweak messaging on the fly to meet the campaign’s objectives.
The new voting module enables the sponsor to pose a question and provide multiple choices for the respondent to choose from. Companies can use this tool to run trivia contests, offer prizes for correct answers or run quick flash polls that might engage their target market.
The voting module can be set up using two different modes. First, targets can text in a keyword to activate their participation in the vote. They then receive a message to their phone with a list of multiple choice answers and then they respond with their choice. A second option involves promoting the choices through an advertisement in which case the voter can text in their choice immediately with a keyword that designates the choice.
“Many of our clients already use our platform to run voting/polling campaigns, but now it will be much easier for them to set up and monitor these promotions in real time, through our dashboard,” said Mark Lederhos, Managing Partner at MobileFlows. “Asking prospects and customers to participate in a poll or vote for a preference is a unique way to engage your marketplace via mobile.”
About MobileFlows
Founded in 2007, MobileFlows provides mobile marketing services via text/media messaging campaigns to businesses and organizations of all sizes. Headquartered in the United States, with offices in Australia, the company works with content publishers, entertainment companies and mobile marketing agencies to rapidly deploy mobile-delivery campaigns that make it easy to send text, pictures, audio, and video files to mobile phones. Mobileflo, the company's flagship service, is a hosted solution that makes it easy to build and manage mobile marketing campaigns. For more information, visit http://www.mobileflows.com/.
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Posted by Mark Lederhos on Wed, Apr 14, 2010 @ 01:45 PM
BOSTON, MA - April 15, 2010 - MobileFlows, a leader in providing mobile messaging delivery solutions, announced today that the company's Mobileflo platform now supports Chat Services.
The Mobileflo Chat Service makes it easy for customers to implement fully carrier compliant premium SMS operator-assisted chat services. The Mobileflo Chat Service build on the core Mobileflo platform which already has support for other campaign types such as subscription and one-time transaction services. Mobileflo Chat Services manage the carrier/aggregator connectivity, opt-in (and opt-out) processes and premium SMS billing per carrier and MMA requirements (both transaction and subscription billing is supported).
The Mobileflo Chat Services are flexible providing customers with a choice of implementation models. For example, customers can use their own chat-operators or work through authorized MobileFlows chat-operator partners. Integration into the Mobileflo Chat Services is accomplished via an easy-to-use set of web-services. Alternatively, the services can be accessed by leveraging a turn-key solution.
"Operator assisted chat has become a popular entertainment service and it has potential to generate large premium SMS revenues. The benefits of the Mobileflo Chat Services are clear - reduced implementation timelines, reduced total cost of ownership, reduced risk and increased quality," said Mark Lederhos, Managing Partner at MobileFlows. "We have clients who have already launched chat services on the Mobileflo platform and they are seeing rapid growth in traffic."
About MobileFlows
Founded in 2007, MobileFlows provides mobile messaging delivery solutions to businesses and organizations of all sizes. Headquartered in the United States, with offices in Australia, the company works with content publishers, entertainment companies and mobile marketing agencies to rapidly deploy mobile-delivery campaigns that make it easy to send text, pictures, audio (such as ringtones) and video files to mobile phones. Mobileflo, the company's flagship service, is a hosted solution that simplifies the process of building and managing mobile messaging campaigns. For more information, visit http://www.mobileflows.com/.
Posted by Mark Lederhos on Thu, Mar 18, 2010 @ 07:59 AM
BOSTON, MA - March 15, 2010 - MobileFlows, a leader in providing mobile messaging delivery solutions, announced today that it has launched MMS services on the Verizon network through its aggregation partner, mBlox. Using the new mBlox MM7 gateway, MobileFlows can now enable customers to send true MMS messages containing a combination of text, audio, video and pictures to Verizon phones.
MobileFlows has always supported sending multi-media messages to enabled mobile phones, but in the United States these messages are usually sent via WAP Push or links embedded within SMS messages. MobileFlows has extensive experience with MMS, which is one of the key reasons mBlox invited the company to participate as a beta tester of the new mBlox MM7 gateway.
"MoblieFlows is excited about this development as our technology has always been optimized for rich media messaging. By using the new mBlox MM7 gateway, we can now offer a true MMS experience providing new opportunities for our customers," said Mark Lederhos, Managing Partner at MobileFlows.
Brian Johnson, Senior Vice President of Sales and Marketing of mBlox said: "The penetration for MMS messaging is already at 64% of US mobile subscribers* and still growing, with most US consumers now purchasing data plans to support this rich and engaging mobile format. MobileFlows can now enable their clients with an enhanced service for today's increasingly sophisticated consumer."
As its name implies, MMS is unique because it provides the ability to send multiple pieces of content in one message (text, pictures, audio and video). The user experience is improved because there is no link to access - the user just opens the message and the content is there. MobileFlow's advanced technology ensures the content is formatted correctly for the target handset, further ensuring a great user experience.
* Nielsen Mobile Media, 2009
About MobileFlows
Founded in 2007, MobileFlows provides mobile messaging delivery solutions to businesses and organizations of all sizes. Headquartered in the United States, with offices in Australia, the company works with content publishers, entertainment companies and mobile marketing agencies to rapidly deploy mobile-delivery campaigns that make it easy to send text, pictures, audio (such as ringtones) and video files to mobile phones. Mobileflo, the company's flagship service, is a hosted solution that simplifies the process of building and managing mobile messaging campaigns. For more information, visit http://www.mobileflows.com/.
About mBlox
mBlox is the world's largest mobile transaction network. The company specializes in simplifying the complexities, commercial and technical, of mobile billing and message transmission for our clients. Via a carrier-grade network, mBlox enables companies to communicate with mobile subscribers on more than 600 carriers in 180 countries, millions of times each day. The company has U.S. headquarters in Silicon Valley, with EMEA headquarters in London, Asia headquarters in Singapore and offices around the world. For further information, visit http://www.mblox.com/.
Posted by Mark Lederhos on Thu, Mar 18, 2010 @ 07:55 AM
Boston, MA - March 10, 2010 - Websnapme, a leader in providing mobile messaging delivery solutions, announced today that the company has changed its service name to MobileFlows.
"The name change is a more accurate representation of the business that we have become and reflects the essence of of the services that we provide to our customers," said Mark Lederhos, Managing Partner at MobileFlows. "We are squarely focused on helping businesses that want to engage in the mobile messaging marketplace. We provide the engine that propels their initatives forward."
Founded in 2007, MobileFlows provides mobile messaging delivery solutions to businesses and organizaitons. Headquarted in the United States, with offices in Australia, the company works with content publishers, entertainment companies and mobile marketing agencies to rapidly deploy mobile-delivery campaigns that make it easy to send text, pictures, ringtones and video files to mobile phones. Mobileflo, the company's flagship service, is a hosted solution that simplifies the process of building and managing mobile delivery campaigns.
Posted by Mark Lederhos on Thu, Mar 18, 2010 @ 07:51 AM
BOSTON, MA - March 24, 2009 - Websnapme, Inc., a leader in providing mobile messaging delivery solutions, today introduced the Mobileflo Campaign Manager Tool, further enhancing the company's mobile campaign management services and making it easier than ever to launch mobile campaigns.
The Campaign Manager Tool gives Websnapme clients an easy way to log on to their account via the web and view all of their campaigns in one place. They can view the number of people that have opted in or opted out. They can author and schedule messages. They also can upload media that can be incorporated into their campaign.
About Websnapme
Websnapme, Inc. is a leader in providing mobile messaging delivery solutions. Headquarted in the United States, with offices in Australia, the company helps web-based content publishers to rapidly deploy mobile-delivery applications that make it easy for their customers to send text, pictures, ringtones and video files to mobile phones. Mobileflo, our flagship service, is a hosted solution that simplifies the process of building and managing mobile delivery applications. The company also offers the Websnapme IE mobile messaging service to consumers for free. More information about Websnapme can be found at www.websnapme.com.
Posted by Mark Lederhos on Thu, Mar 18, 2010 @ 07:49 AM
BOSTON, MA - February 12, 2008 - Websnapme, Inc., a leader in providing mobile messaging delivery solutions to businesses, today introduced Mobileflo 2.0, expanding the platfrom's capabilities and simplifying the process of deploying digital content to the mobile market.
Mobileflo 2.0 makes it easy for publishers to convert digital content, including pictures, audio and video files into a format that can be delivered to any media-capable mobile device. The service handles all of the technical issues associated with prepping digital content for the mobile environment. That includes encoding files, linking to the clients' aggregator of choice, and optimizing content for hundreds of different handsets.
The proliferation of new mobile devices, each with unique characteristics, makes mobile media production a challenge. To accommodate this reality, Mobileflo 2.0 includes a device database that is constantly updated as new devices come to market. This ensures that Mobileflo clients' media is delivered in the proper format and optimized to take advantage of the destination handset's capabilities.
In addition, Mobileflo's underlying core technology is comprised of a robust messaging platform that can support high volume message delivery, message queuing, message status tracking, multiple gateways and SMS & MMS message composition. It also supports a sophisticated administrative interface that provides visibility into message statistics and message delivery.
"Mobileflo is unique because it does not require our customers to install or maintain software. All of the underlying complexity of our technology is transparent to the user," said Mark Lederhos, Managing Partner at Websnapme, Inc. "For those customers that don't want to roll their own solutions, oversee encoding of video files, test the results and manage deployment, this service is a perfect fit."
Making digital assets such as images, ringtones, and video available to the mobile market is a challenging proposition. Content providers must manage the task of preparing their multi-media content so that it can be easily viewed or listened to on hundreds of unique mobile handsets, across multiple carriers and geographic regions.
About Websnapme
Websnapme, Inc. is a leader in providing mobile messaging delivery solutions. Headquarted in the United States, with offices in Australia, the company helps web-based content publishers to rapidly deploy mobile-delivery applications that make it easy for their customers to send text, pictures, ringtones and video files to mobile phones. Mobileflo, our flagship service, is a hosted solution that simplifies the process of building and managing mobile delivery applications. The company also offers the Websnapme IE mobile messaging service to consumers for free. More information about Websnapme can be found at www.websnapme.com.
Posted by Mark Lederhos on Thu, Mar 18, 2010 @ 07:45 AM
BOSTON, MA - January 20, 2007 - Websnapme, Inc. today introduced Mobileflo, a hosted mobile messaging platform service for content publishers and marketing firms, that simplifies the process of deploying and managing appoved mobile text messaging campaigns.
Mobileflo provides publishers with a convenient and fast way to integrate mobile messaging into their programs and applications. Through simple APIs, publishers can access the platform and set up approved mobile campaigns in minutes.
Mobileflo's underlying core technology is comprised of a robust messaging platform that can support high volume message delivery, message queuing, message status tracking, multiple gateways and SMS message composition. It also supports a sophisticated administrative interface that provides visibility into message statistics and message delivery metrics.
"Mobileflo does not require our customers to install or maintain software. All of the underlying complexity of our technology is transparent to the user," said Mark Lederhos, Managing Partner at Websnapme, Inc. "In addition, we ensure that our clients' mobile campaigns are fully compliant with MMA guidelines."
About Websnapme
Websnapme, Inc. is a leader in providing mobile messaging delivery solutions. Headquarted in the United States, with offices in Australia, the company helps web-based content publishers to rapidly deploy mobile-delivery applications that make it easy for their customers to send text, pictures, ringtones and video files to mobile phones. Mobileflo, our flagship service, is a hosted solution that simplifies the process of building and managing mobile delivery applications. The company also offers the Websnapme IE mobile messaging service to consumers for free. More information about Websnapme can be found at www.websnapme.com.