MobileFlows Integrates Voting Module
Posted by Mark Lederhos on Tue, Oct 12, 2010 @ 10:18 PM
BOSTON, MA – October 12, 2010 - MobileFlows, a leading provider of mobile marketing services via text messaging campaigns, announced today that the company’s on-line Campaign Manager Tool now provides an even simpler way to set up and monitor mobile voting campaigns.
The Mobileflo Campaign Manager Tool provides MobileFlows clients with an easy way to log on to their mobile dashboard via the internet and manage all of their mobile marketing campaigns in one central location. In seconds, a user can set up a new campaign, select a keyword and launch a variety of campaign types including auto-responders and subscriptions. They can view the number of people that have opted in or opted out and quickly author and schedule messages. They can also monitor and tweak messaging on the fly to meet the campaign’s objectives.
The new voting module enables the sponsor to pose a question and provide multiple choices for the respondent to choose from. Companies can use this tool to run trivia contests, offer prizes for correct answers or run quick flash polls that might engage their target market.
The voting module can be set up using two different modes. First, targets can text in a keyword to activate their participation in the vote. They then receive a message to their phone with a list of multiple choice answers and then they respond with their choice. A second option involves promoting the choices through an advertisement in which case the voter can text in their choice immediately with a keyword that designates the choice.
“Many of our clients already use our platform to run voting/polling campaigns, but now it will be much easier for them to set up and monitor these promotions in real time, through our dashboard,” said Mark Lederhos, Managing Partner at MobileFlows. “Asking prospects and customers to participate in a poll or vote for a preference is a unique way to engage your marketplace via mobile.”
About MobileFlows
Founded in 2007, MobileFlows provides mobile marketing services via text/media messaging campaigns to businesses and organizations of all sizes. Headquartered in the United States, with offices in Australia, the company works with content publishers, entertainment companies and mobile marketing agencies to rapidly deploy mobile-delivery campaigns that make it easy to send text, pictures, audio, and video files to mobile phones. Mobileflo, the company's flagship service, is a hosted solution that makes it easy to build and manage mobile marketing campaigns. For more information, visit http://www.mobileflows.com/.
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